{
  "style_name": "Sunny 3D Avatar Campaign Style",
  "style_slug": "sunny-3d-avatar-campaign-style",
  "style_version": "1.0.0",
  "style_summary": "A bright social campaign poster style built from glossy toy-like 3D avatars, saturated blue-sky outdoor lighting, exaggerated wide-angle perspective, oversized slanted headline typography, and neon hand-drawn motion marks.",
  "environment_variables": {
    "SUBJECT": "main subject or avatar group",
    "SUBJECT_ACTION": "main action or pose",
    "PRODUCT_OR_PROP": "object, product, or prop",
    "LOCATION": "environment or setting",
    "BACKGROUND_ELEMENTS": "secondary scene details and visual texture",
    "MAIN_TEXT": "main headline or graphic text",
    "SECONDARY_TEXT": "small supporting text or microcopy",
    "ACCENT_SYMBOL": "separator, sticker, symbol, or decorative mark",
    "WARDROBE_STYLE": "styling, clothing, character, or visual treatment",
    "STYLE_FIDELITY_ANCHORS": "observable style traits that must remain visible",
    "SOURCE_CONTENT_TO_AVOID": "literal source content that generated samples must not recreate",
    "ASPECT_RATIO": "9:16 or 16:9"
  },
  "style_fidelity_anchors": [
    "Glossy stylized 3D avatar rendering with smooth doll-like faces, rounded hands, soft plastic skin, and simplified expressive eyes.",
    "Extreme sunny outdoor campaign lighting with crisp highlights, clean shadows, and a clear vacation-day atmosphere.",
    "Deep saturated sky-blue upper field balanced by vivid green or fresh outdoor color in the lower field.",
    "Wide-angle near-camera perspective with the lead avatar or prop cropped large in the foreground and secondary elements stepping backward.",
    "Oversized bold white headline typography, angled slightly, stacked over the sky area with a dimensional poster feel.",
    "Neon green or cyan hand-drawn swoops, loops, underlines, and motion strokes weaving around the headline.",
    "Playful commercial density: many visible props and background details, but arranged in clear foreground, midground, and headline zones.",
    "Rounded consumer-campaign graphic language: sticker labels, search-bar-like captions, small badge blocks, and clean rectangular callouts.",
    "High-chroma palette with white typography, electric blue sky, lime/cyan accents, warm orange or yellow focal clothing, and soft neutral props.",
    "Slight fisheye poster composition that feels like a mobile social ad, with the main character close enough to feel immersive."
  ],
  "source_content_to_avoid": [
    "No platform logo, app watermark, username, creator mark, QR code, or social platform search branding.",
    "Do not recreate the original Chinese summer-party headline or any exact source wording.",
    "Do not use the same camping-chair lawn scene, tent, lantern, suitcase, drink cup cluster, or identical picnic story premise.",
    "Do not copy the two original avatar identities, facial styling, hats, sunglasses, poses, clothing combinations, or foreground peace sign.",
    "Avoid palm-leaf frame placement that duplicates the reference layout exactly.",
    "Avoid using white bird silhouettes and the same airplane motif in the same position as the source.",
    "Do not preserve the source's exact foreground sitting pose, raised hand, or cup-holding action.",
    "Do not imitate any distinctive brand campaign lockup from the reference image."
  ],
  "visual_deconstruction": {
    "composition_logic": "A mobile-first poster with a large sky field for type, a tilted wide-angle camera, a dominant foreground avatar or prop, secondary avatar or product detail in the midground, and a dense but readable commercial footer.",
    "subject_placement": "The main figure is oversized and close to camera, often cropped at the edges. Supporting characters, products, and props sit behind the lead subject to create scale and depth.",
    "camera_perspective": "Low, close, wide-angle perspective with mild fisheye distortion; foreground objects feel touchable and larger than life.",
    "typography_behavior": "Huge white block letters occupy the upper third or half, slanted with compressed spacing and accompanied by smaller secondary type. The text behaves like a bold campaign title, not a quiet caption.",
    "graphic_elements": "Neon marker loops, search-like badges, rounded labels, tiny stickers, and motion strokes create a social-platform campaign grammar without using actual platform marks.",
    "texture_and_surface": "Smooth 3D surfaces, soft fabric weave on clothing, shiny plastic or metal props, dewy grass or clean outdoor surfaces, and polished advertising contrast.",
    "lighting_mood": "Optimistic midday sunlight with saturated color, crisp shadows, and a fresh summer-release mood."
  },
  "composition": {
    "aspect_ratio_behavior": "For 9:16, stack sky headline above a large close-up foreground avatar and bottom callout. For 16:9, keep the same near-camera foreground hierarchy but spread the headline across the sky and place the supporting subject to one side.",
    "foreground": "One avatar, product, or prop must be oversized and partially cropped to sell the fisheye mobile-ad feeling.",
    "midground": "Secondary character, product, or activity details should sit behind the lead subject with clear separation.",
    "background": "Clean saturated sky or bright outdoor backdrop provides a high-contrast field for the headline, with a few simple environmental silhouettes.",
    "layout_density": "Dense enough to feel like a launch poster, but with separate zones for headline, avatar action, prop detail, and callout label."
  },
  "typography": {
    "headline": "Large bold white geometric display type, angled, tightly stacked, with slight depth or shadow from the 3D poster lighting.",
    "secondary_type": "Small white or colored supporting text placed near the headline or lower callout, using clean rounded sans-serif styling.",
    "caption_blocks": "Rounded rectangular labels, search-bar-like tags, and colored badge strips at the lower edge or near props.",
    "text_rule": "Use original replacement text supplied by variables only; never copy source wording, watermark text, platform labels, or app names."
  },
  "color_palette": {
    "dominant": [
      "electric sky blue",
      "clean cloud white",
      "fresh grass green or outdoor green"
    ],
    "accents": [
      "neon lime",
      "cyan marker blue",
      "warm orange",
      "sunny yellow",
      "soft cream"
    ],
    "behavior": "Use a high-key commercial palette with blue and green as large fields, white as the typography anchor, and one warm avatar or product accent to control the focal point."
  },
  "image_treatment": {
    "rendering_mode": "Polished stylized 3D character campaign art with smooth toy-like avatars and tactile props.",
    "surface_quality": "Clean glossy highlights, soft cloth texture, rounded edges, simplified anatomy, and highly legible product-like props.",
    "lighting": "Hard bright sun with softened advertising shadows and saturated color response.",
    "post_processing": "Crisp high-resolution finish, vivid contrast, no grain, no analog dirt, no sketch texture."
  },
  "design_rules": [
    "Keep the poster split into sky typography, immersive foreground subject, supporting activity detail, and lower campaign callout.",
    "Make the foreground subject or prop feel close enough to touch through wide-angle scale distortion.",
    "Use neon marker strokes as a style anchor around headline type, never as random background decoration.",
    "Keep white headline typography large, slanted, and dominant over the blue-sky field.",
    "Use at least one warm clothing or product accent to break up the blue-green outdoor palette.",
    "Maintain toy-like 3D simplification and avoid photoreal human skin, realistic celebrity likeness, or flat vector illustration."
  ],
  "do": [
    "Use glossy 3D avatars with rounded proportions and simplified facial features.",
    "Use bright outdoor backdrops with saturated blue sky and clean sunny lighting.",
    "Use oversized slanted white headline type with neon green or cyan hand-drawn loops.",
    "Use wide-angle foreground cropping and clear foreground-midground-background depth.",
    "Use campaign-style bottom labels, badges, or search-like callouts with replacement text."
  ],
  "avoid": [
    "Do not include platform logos, watermarks, usernames, QR codes, or app UI marks.",
    "Do not recreate the original camping lawn, tent, chair, lantern, suitcase, drink-cup scene, or exact summer-party premise.",
    "Do not use the source headline or source secondary text.",
    "Do not switch to flat vector art, anime cel shading, gritty realism, collage, watercolor, or sketch storyboard aesthetics.",
    "Do not overcrowd the headline area so much that the big white type loses dominance."
  ],
  "prompt_template": "Create an {ASPECT_RATIO} high-energy social campaign poster in Sunny 3D Avatar Campaign Style. Preserve these style anchors: {STYLE_FIDELITY_ANCHORS}. Avoid this source content: {SOURCE_CONTENT_TO_AVOID}. Scene content: {SUBJECT} is {SUBJECT_ACTION} with {PRODUCT_OR_PROP} in {LOCATION}. Include {BACKGROUND_ELEMENTS}. Wardrobe and character styling: {WARDROBE_STYLE}. Composition: bright saturated sky-blue upper field reserved for huge angled bold white headline typography; wide-angle low camera perspective; oversized foreground subject or prop cropped close to camera; supporting details recede into the midground; lower campaign callout label. Typography: set the main replacement headline as \"{MAIN_TEXT}\" in large bold white slanted geometric display letters, with smaller supporting text \"{SECONDARY_TEXT}\" in rounded sans-serif. Graphic accents: add neon lime and cyan hand-drawn loops, swoops, underlines, and the accent symbol \"{ACCENT_SYMBOL}\" around the headline without using any real platform logo. Rendering: glossy stylized 3D avatars, smooth toy-like faces and rounded hands, tactile fabric and prop textures, crisp sunny outdoor lighting, vivid blue-green commercial palette, polished high-resolution raster finish.",
  "negative_prompt": "No platform logos, no watermarks, no usernames, no QR codes, no app search branding, no exact source text, no camping lawn party recreation, no tent-chair-lantern-suitcase-drink-cup cluster, no copied source avatar identities, no photorealistic humans, no celebrity likeness, no flat vector poster, no anime cel shading, no sketch storyboard, no gritty texture, no dull overcast lighting, no illegible typography, no cluttered text blocks.",
  "examples": [
    {
      "case_name": "rooftop-garden-launch",
      "values": {
        "SUBJECT": "two cheerful toy-like 3D avatars",
        "SUBJECT_ACTION": "unboxing a compact smart planter while leaning toward the viewer",
        "PRODUCT_OR_PROP": "a glossy mint-green smart planter with sprouting herbs",
        "LOCATION": "a sunny rooftop garden above a clean modern city",
        "BACKGROUND_ELEMENTS": "soft skyline shapes, bright umbrellas, tiny herb labels, white clouds, and floating pollen-like sparkles",
        "MAIN_TEXT": "GROW MODE",
        "SECONDARY_TEXT": "fresh kit drop",
        "ACCENT_SYMBOL": "+",
        "WARDROBE_STYLE": "one avatar in warm coral utility vest and bucket hat, one in cream knit top and sporty shorts",
        "STYLE_FIDELITY_ANCHORS": "glossy stylized 3D avatars, saturated blue-sky outdoor lighting, wide-angle foreground crop, huge angled white type, neon lime and cyan hand-drawn loops, rounded campaign callouts",
        "SOURCE_CONTENT_TO_AVOID": "no platform logo, no original Chinese headline, no camping-chair lawn scene, no tent, lantern, suitcase, drink cup cluster, palm frame, or copied avatar poses"
      }
    },
    {
      "case_name": "beach-cleanup-kit",
      "values": {
        "SUBJECT": "a playful 3D avatar team",
        "SUBJECT_ACTION": "posing with a colorful beach cleanup kit and reaching one gloved hand toward camera",
        "PRODUCT_OR_PROP": "transparent sorting bucket, reusable grabber tool, and bright reusable pouch",
        "LOCATION": "a sunlit boardwalk beside turquoise water",
        "BACKGROUND_ELEMENTS": "striped shade sails, white foam waves, small flags, clean sand shapes, and distant paddle boards",
        "MAIN_TEXT": "TIDE CREW",
        "SECONDARY_TEXT": "clean coast club",
        "ACCENT_SYMBOL": "~",
        "WARDROBE_STYLE": "sporty aqua windbreakers, cream shorts, chunky sneakers, and smooth toy-like gloves",
        "STYLE_FIDELITY_ANCHORS": "glossy stylized 3D avatars, saturated blue-sky outdoor lighting, wide-angle foreground crop, huge angled white type, neon lime and cyan hand-drawn loops, rounded campaign callouts",
        "SOURCE_CONTENT_TO_AVOID": "no platform logo, no original Chinese headline, no camping-chair lawn scene, no tent, lantern, suitcase, drink cup cluster, palm frame, or copied avatar poses"
      }
    },
    {
      "case_name": "street-food-pop-up",
      "values": {
        "SUBJECT": "three rounded 3D mascot-like friends",
        "SUBJECT_ACTION": "celebrating a new snack pop-up with one oversized skewer held near the lens",
        "PRODUCT_OR_PROP": "glossy paper tray of rainbow fruit skewers and a tiny sauce bottle",
        "LOCATION": "an open-air food plaza on a cloudless afternoon",
        "BACKGROUND_ELEMENTS": "colorful awnings, rounded menu signs, small flower planters, tiny balloons, and clean white clouds",
        "MAIN_TEXT": "SNACK SPLASH",
        "SECONDARY_TEXT": "street pop day",
        "ACCENT_SYMBOL": "*",
        "WARDROBE_STYLE": "warm yellow aprons, orange caps, white tees, and soft fabric shorts",
        "STYLE_FIDELITY_ANCHORS": "glossy stylized 3D avatars, saturated blue-sky outdoor lighting, wide-angle foreground crop, huge angled white type, neon lime and cyan hand-drawn loops, rounded campaign callouts",
        "SOURCE_CONTENT_TO_AVOID": "no platform logo, no original Chinese headline, no camping-chair lawn scene, no tent, lantern, suitcase, drink cup cluster, palm frame, or copied avatar poses"
      }
    },
    {
      "case_name": "micro-mobility-demo",
      "values": {
        "SUBJECT": "a confident 3D avatar rider and a smaller supporting avatar",
        "SUBJECT_ACTION": "showing a foldable mini scooter in a sunny demo moment",
        "PRODUCT_OR_PROP": "lime-accent foldable scooter with rounded plastic controls",
        "LOCATION": "a bright riverside path near a modern pedestrian bridge",
        "BACKGROUND_ELEMENTS": "clean bridge cables, rounded shrubs, soft clouds, tiny directional signs, and colorful safety cones",
        "MAIN_TEXT": "ROLL OUT",
        "SECONDARY_TEXT": "city test ride",
        "ACCENT_SYMBOL": ">",
        "WARDROBE_STYLE": "orange lightweight jacket, cream cargo pants, translucent sunglasses, and sporty helmet details",
        "STYLE_FIDELITY_ANCHORS": "glossy stylized 3D avatars, saturated blue-sky outdoor lighting, wide-angle foreground crop, huge angled white type, neon lime and cyan hand-drawn loops, rounded campaign callouts",
        "SOURCE_CONTENT_TO_AVOID": "no platform logo, no original Chinese headline, no camping-chair lawn scene, no tent, lantern, suitcase, drink cup cluster, palm frame, or copied avatar poses"
      }
    }
  ]
}