{
  "style_name": "Warm Fisheye Product Impact Ad Style",
  "style_slug": "warm-fisheye-product-impact-ad-style",
  "style_version": "2026.05.20",
  "style_summary": "A high-impact product advertising style built from ultra-wide close-up photography, a tunnel of textured foreground pieces, oversized angled white Chinese display type, warm amber-brown contrast, tiny top navigation labels, product-pack callouts, and compressed social-banner density. It feels like a loud commercial thumbnail shot from inside a pile of snack-like objects, with the product and subject rushing toward the viewer.",
  "environment_variables": {
    "SUBJECT": "new main subject, product presenter, tiny robot, athlete, maker, hand model, tool, device, or object hero that is not the source subject",
    "SUBJECT_ACTION": "leaning into the lens, reaching through foreground pieces, bursting from a product pile, presenting the prop, grabbing the hero product, or reacting with exaggerated ad energy",
    "PRODUCT_OR_PROP": "new package, beverage, snack, tool, device, camera, accessory, or product pack that is not the original source product",
    "LOCATION": "warm studio tunnel, tabletop pile, product bowl, snack canyon, counter scene, compact commercial set, or macro advertising environment",
    "BACKGROUND_ELEMENTS": "ring of textured foreground objects, dark warm vignette, blue accent blocks, top category labels, small product callout, motion streaks, tilted headline, and dense bottom caption strip",
    "MAIN_TEXT": "short punchy Chinese headline or exclamation, usually 2 to 5 large characters, set in huge white extruded display type",
    "SECONDARY_TEXT": "small Chinese or bilingual supporting caption placed near the bottom or beside the product pack",
    "ACCENT_SYMBOL": "white motion line, angled underline, small blue callout tab, quotation marks, starburst, or cropped label block",
    "WARDROBE_STYLE": "commercial styling appropriate to the new subject, with no copied brand marks, no source costume, and no watermarks",
    "STYLE_FIDELITY_ANCHORS": "Extreme fisheye or ultra-wide macro perspective from inside a product pile, bowl, or tunnel.; Foreground is crowded with many warm brown or golden textured pieces forming a thick border around the image.; Hero subject is very close to the lens with cropped face, hand, object, package, or product detail pressing toward the viewer.; Dense commercial banner hierarchy with little empty space, layered subject, product pack, headline, and small captions.; Huge angled white Chinese display headline with heavy black shadow or extruded 3D block depth.; Secondary text appears as small bold white or blue callouts, often tilted and tucked near the main subject.; Warm amber, caramel, toasted brown, cream, and black dominate, with small saturated blue accent panels.; High-contrast glossy photographic finish with sharpened fur-like, crumb-like, bean-like, or snack-like surface texture.; Top edge uses tiny category/navigation words in white, spaced like a commercial portfolio or ad banner.; Bottom edge contains a compact product-pack/caption strip, often with quotation-like copy and a small blue label.; Whip-like white motion lines, speed streaks, or radial perspective guides cut through the central area.; Mood is loud, humorous, appetizing, and retail-advertising focused, not minimalist or editorial.",
    "SOURCE_CONTENT_TO_AVOID": "Domestic cats, cat faces, cat body crops, cat expressions, cat whiskers, cat tongues, or any pet-food story.; Cat food, kibble, pet nutrition packaging, milk-cat wording, or the original product premise.; The exact Chinese phrases, including the source headline, source slogans, and repeated source text.; Legend Sandy, Lan Shi, blue-white brand labels, platform marks, watermarks, creator signatures, or logos.; The same three-subject arrangement of two upper faces and one central lower face peering through kibble.; The exact top labels from the source image as a reusable identity system.; The same product pouch position, exact blue product strip, or copied package silhouette.; A direct recreation of the original brown kibble cave with cats looking hungry.",
    "ASPECT_RATIO": "9:16 or 16:9",
    "NEGATIVE_PROMPT": "negative prompt constraints copied from the top-level negative_prompt field"
  },
  "style_fidelity_anchors": [
    "Extreme fisheye or ultra-wide macro perspective from inside a product pile, bowl, or tunnel.",
    "Foreground is crowded with many warm brown or golden textured pieces forming a thick border around the image.",
    "Hero subject is very close to the lens with cropped face, hand, object, package, or product detail pressing toward the viewer.",
    "Dense commercial banner hierarchy with little empty space, layered subject, product pack, headline, and small captions.",
    "Huge angled white Chinese display headline with heavy black shadow or extruded 3D block depth.",
    "Secondary text appears as small bold white or blue callouts, often tilted and tucked near the main subject.",
    "Warm amber, caramel, toasted brown, cream, and black dominate, with small saturated blue accent panels.",
    "High-contrast glossy photographic finish with sharpened fur-like, crumb-like, bean-like, or snack-like surface texture.",
    "Top edge uses tiny category/navigation words in white, spaced like a commercial portfolio or ad banner.",
    "Bottom edge contains a compact product-pack/caption strip, often with quotation-like copy and a small blue label.",
    "Whip-like white motion lines, speed streaks, or radial perspective guides cut through the central area.",
    "Mood is loud, humorous, appetizing, and retail-advertising focused, not minimalist or editorial."
  ],
  "source_content_to_avoid": [
    "Domestic cats, cat faces, cat body crops, cat expressions, cat whiskers, cat tongues, or any pet-food story.",
    "Cat food, kibble, pet nutrition packaging, milk-cat wording, or the original product premise.",
    "The exact Chinese phrases, including the source headline, source slogans, and repeated source text.",
    "Legend Sandy, Lan Shi, blue-white brand labels, platform marks, watermarks, creator signatures, or logos.",
    "The same three-subject arrangement of two upper faces and one central lower face peering through kibble.",
    "The exact top labels from the source image as a reusable identity system.",
    "The same product pouch position, exact blue product strip, or copied package silhouette.",
    "A direct recreation of the original brown kibble cave with cats looking hungry."
  ],
  "visual_deconstruction": {
    "overall_style_category": "Chinese social-commerce product banner, photoreal macro food-ad thumbnail, fisheye product impact poster, dense retail launch visual, and humorous snack-commercial key art.",
    "composition_and_layout": "The image is built like a compressed ad banner. A ring of warm textured pieces forms a cave-like border. The central subject or product is pushed extremely close to the camera, often cropped by the frame. Huge white angled Chinese headline type occupies the left or right third, tilted in perspective with black extruded depth. Smaller callouts float near the subject. A product pack and caption strip sit along the lower edge. Tiny white category labels line the top edge.",
    "subject_placement": "Place the hero subject near the center or slightly off-center, very close to the lens. The foreground ring should partially occlude the subject and make the viewer feel physically inside the product pile. Secondary product packaging or props sit in the lower left or lower right as a commercial proof point.",
    "camera_angle_or_perspective": "Use an ultra-wide macro/fisheye lens at pile level, with the foreground pieces huge at the corners and the subject distorted toward the center. Perspective should be playful and exaggerated rather than calm.",
    "typography_style": "The main headline is big white Chinese display lettering, bold, blocky, condensed, slightly italic or skewed, with black drop shadow and 3D extrusion. Small labels use bold sans type in white or saturated blue tabs. Text is graphic and commercial, not elegant.",
    "graphic_elements": "Top category words, tiny logo-like callout boxes without real brands, product pack inset, blue caption tab, quotation-style bottom sentence, angled white strokes, motion lines, radial perspective streaks, dark shadow behind type, and tightly layered foreground objects.",
    "texture_and_finish": "Photographic, glossy, high-contrast, sharpened macro detail. Foreground objects should show rough surface texture and warm toasted edges. Text has hard digital compositing, crisp edges, and heavy shadow.",
    "lighting": "Warm directional studio light from the front or side, deep black-brown vignette, bright highlights on product and subject, and small cool blue accents to break the warm palette.",
    "mood_and_cultural_reference": "Humorous Chinese e-commerce ad, loud social thumbnail, appetizing snack launch banner, exaggerated retail sell-through energy, and punchy product storytelling."
  },
  "image_treatment": {
    "photo_layer": "dense photoreal macro scene with fisheye distortion and a foreground product-pile tunnel",
    "type_layer": "oversized white Chinese display headline with black 3D depth and perspective slant",
    "callout_layer": "small top labels, blue tabs, product pack inset, bottom caption strip, and angled white motion lines",
    "finish": "high-gloss social-ad composite with warm food-commercial color and crisp digital type edges"
  },
  "photographic_direction": {
    "lens": "macro ultra-wide fisheye, very close to foreground pieces, barrel distortion, exaggerated subject scale, crowded edges",
    "lighting": "warm studio key light, dark vignette, glossy highlights, strong local contrast, and a few cool blue accent panels",
    "surface_detail": "make repeated foreground pieces tactile and appetizing with crisp rough texture, tiny shadows, and realistic occlusion",
    "post_processing": "commercial sharpening, saturated warm color grade, hard composited typography, black shadow behind text, and radial motion streaks",
    "subject_rendering": "photorealistic product-ad rendering; subject anatomy or object geometry should remain plausible despite fisheye distortion"
  },
  "composition": {
    "primary_structure": "macro fisheye product cave with foreground pieces framing the edge, central hero subject, huge skewed headline, small top labels, and bottom product caption strip",
    "negative_space": "very little negative space; every edge carries foreground pieces, labels, type, or product information",
    "subject_scale": "hero face, hand, product, or tool should be oversized and close enough to crop at the edges",
    "text_hierarchy": "main headline dominates one side, secondary callout sits near the subject, bottom caption and product pack support the story",
    "foreground_frame": "use many repeated snack-like, bean-like, popcorn-like, fruit-slice, foam-piece, or product-material pieces as a cave border",
    "aspect_ratio_notes": {
      "9:16": "vertical social-commerce poster with top labels, stacked close-up hero, giant headline across the midsection, and product/caption strip at the bottom",
      "16:9": "wide ad banner with a panoramic product tunnel, hero close-up in the center, giant headline on the left or right, and bottom pack/caption strip"
    }
  },
  "typography": {
    "headline": "huge bold white Chinese display type, condensed and slightly slanted, with black shadow, hard extrusion, and perspective tilt",
    "secondary": "small bold white text or white-on-blue product tabs, short exclamation copy, compact bottom captions, and tiny top category labels",
    "text_behavior": "headline should feel like a physical 3D ad object placed over the photo, with cropped edges and strong shadow separation",
    "avoid": "copied source text, brand names, watermarks, platform marks, QR codes, real logos, long paragraphs, thin elegant serif type, or minimalist typography"
  },
  "color_palette": {
    "toasted_brown": "#8A4C1F",
    "deep_cocoa_shadow": "#271208",
    "caramel_highlight": "#C88035",
    "golden_crumb": "#D6A35A",
    "cream_white_type": "#FFF7EA",
    "hard_black_shadow": "#0C0805",
    "accent_blue": "#1553B7",
    "electric_blue_tab": "#006BD6",
    "warm_skin_or_product_highlight": "#F0B07A",
    "muted_pack_white": "#F4F0DF"
  },
  "design_rules": [
    "Start every image from a macro/fisheye viewpoint inside a ring of repeated textured product pieces.",
    "Keep the layout dense like a commercial thumbnail, with minimal empty margins.",
    "Use one hero subject or product close to the lens, cropped and exaggerated by perspective.",
    "Place a huge white Chinese headline at a dramatic angle with black drop shadow or 3D extrusion.",
    "Add small top category labels, but make them generic and non-branded.",
    "Add a bottom strip with a product pack or prop inset plus a short quoted caption.",
    "Use warm toasted browns and caramel highlights as the dominant palette, with small bright blue accents.",
    "Add motion lines or perspective streaks across the center to increase speed and appetite appeal.",
    "Change all literal content from the source: subject, product, text, story, and brand identity.",
    "Keep generated samples photoreal and raster-based; do not use vector, SVG, HTML, or flat mockup substitutes."
  ],
  "do": [
    "Use photoreal macro product-ad rendering.",
    "Use repeated foreground objects as a thick cave-like frame.",
    "Use big white slanted Chinese headline lettering with black extrusion.",
    "Use tiny top labels and a bottom product/caption strip.",
    "Use warm amber-brown lighting with blue accent tabs.",
    "Use close fisheye scale, cropped subjects, and motion lines.",
    "Change subject, product, copy, package, and story in every case."
  ],
  "avoid": [
    "Cats, cat food, kibble, pet nutrition packs, or the source pet-food premise.",
    "The source Chinese wording, brand marks, logo-like labels, source product pouch, watermark, or creator signature.",
    "The same two-upper-one-lower face arrangement from the reference.",
    "Minimalist layouts, empty editorial pages, flat vector art, storyboard sketches, or calm catalog photography.",
    "Cold blue-only palettes, beige-only luxury styling, low-density poster systems, or clean corporate UI graphics.",
    "Malformed hands, broken faces, unreadable main headline, overlong microcopy, real QR codes, or scannable barcodes."
  ],
  "prompt_template": "Create a {ASPECT_RATIO} image in the \"Warm Fisheye Product Impact Ad Style\" visual style.\n\nSubject: {SUBJECT}\nAction: {SUBJECT_ACTION}\nProp/Product: {PRODUCT_OR_PROP}\nLocation: {LOCATION}\nBackground: {BACKGROUND_ELEMENTS}\nMain text: {MAIN_TEXT}\nSecondary text: {SECONDARY_TEXT}\nAccent symbol: {ACCENT_SYMBOL}\nWardrobe/styling: {WARDROBE_STYLE}\nStyle fidelity anchors: {STYLE_FIDELITY_ANCHORS}\nSource content to avoid: {SOURCE_CONTENT_TO_AVOID}\n\nApply these style rules:\n- Build a dense Chinese social-commerce advertising visual, not a clean editorial poster.\n- Use a macro ultra-wide fisheye viewpoint from inside a pile, bowl, bucket, or tunnel of repeated textured foreground pieces.\n- Make the hero subject, product, face, hand, tool, or package press close to the lens with cropped edges, glossy highlights, realistic occlusion, and exaggerated scale.\n- Surround the frame with warm toasted brown, caramel, golden, cream, or black foreground pieces that form a cave-like border.\n- Set {MAIN_TEXT} as huge angled white Chinese display type with heavy black drop shadow or 3D extrusion.\n- Add small generic top category labels, a bottom product-pack or prop strip, a blue callout tab, and white speed lines or radial perspective streaks.\n- Keep the finish photorealistic, high-contrast, sharpened, warm, humorous, appetizing, and retail-advertising focused.\n\nAvoid:\n- {NEGATIVE_PROMPT}\n\nImportant content rule: match the extracted style first, then change the source content. Use new subjects, new products, new package details, and new text while avoiding the original pet-food source premise.",
  "negative_prompt": "cats, cat food, kibble, pet nutrition, pet-food pouch, copied source headline, copied source slogan, Lan Shi, Legend Sandy, brand logo, watermark, username, creator ID, platform logo, QR code, scannable barcode, exact source layout, two upper faces and one lower face, minimalist layout, empty white poster, flat vector, SVG look, HTML mockup, canvas drawing, storyboard sketch, calm catalog photo, luxury beige editorial, cold blue-only palette, malformed hands, distorted face, unreadable headline, long paragraph text",
  "examples": [
    {
      "case_name": "Coffee Bean Wake-Up Robot",
      "values": {
        "SUBJECT": "tiny chrome wake-up robot and a barista hand.",
        "SUBJECT_ACTION": "the robot pops out of a panoramic roasted-coffee-bean tunnel while the hand thrusts a small espresso concentrate bottle toward the viewer.",
        "PRODUCT_OR_PROP": "matte cream espresso concentrate bottle with a generic blue label, no brand logo.",
        "LOCATION": "warm tabletop studio set inside a coffee-bean cave.",
        "BACKGROUND_ELEMENTS": "coffee beans framing every edge, dark amber vignette, tiny top labels Creative / Coffee / Morning, bottom product-pack strip, blue tab, white radial speed lines.",
        "MAIN_TEXT": "醒到飞!",
        "SECONDARY_TEXT": "一口浓缩 立刻开机",
        "ACCENT_SYMBOL": "blue caption tab and angled white underline.",
        "WARDROBE_STYLE": "realistic barista hand only, no jewelry, no brand marks."
      }
    },
    {
      "case_name": "Popcorn Pocket Camera",
      "values": {
        "SUBJECT": "compact retro action camera with two human hands reaching in from the sides.",
        "SUBJECT_ACTION": "the camera bursts through a panoramic popcorn tunnel while one finger presses the shutter toward the fisheye lens.",
        "PRODUCT_OR_PROP": "small teal pocket camera with a blank cream label, no logo.",
        "LOCATION": "warm cinema snack counter viewed from inside a popcorn bucket.",
        "BACKGROUND_ELEMENTS": "golden popcorn framing the banner, dark caramel vignette, top labels Creative / Photo / Pocket, bottom product strip, blue tab, white radial motion lines.",
        "MAIN_TEXT": "咔嚓爽!",
        "SECONDARY_TEXT": "一按就出大片感",
        "ACCENT_SYMBOL": "blue tab and white streaks crossing the lens.",
        "WARDROBE_STYLE": "realistic hands only, no brand marks."
      }
    },
    {
      "case_name": "Citrus Soda Splash",
      "values": {
        "SUBJECT": "frosty orange soda can and a splash-catching hand.",
        "SUBJECT_ACTION": "the can shoots through a wide citrus-and-crumb tunnel while droplets fly toward the fisheye lens.",
        "PRODUCT_OR_PROP": "unbranded orange soda can with a small blue side label and no logo.",
        "LOCATION": "warm studio tabletop product set.",
        "BACKGROUND_ELEMENTS": "orange slices and toasted crumbs filling every edge, dark amber vignette, top labels Creative / Drink / Spark, bottom product/caption strip, blue tab, white motion streaks.",
        "MAIN_TEXT": "橙不住!",
        "SECONDARY_TEXT": "冰爽气泡 一开就炸",
        "ACCENT_SYMBOL": "blue callout tab and white angled underline.",
        "WARDROBE_STYLE": "one realistic hand, clean styling, no visible brand."
      }
    },
    {
      "case_name": "Pretzel Sneaker Dash",
      "values": {
        "SUBJECT": "runner's sneaker sole and a compact sports snack pack.",
        "SUBJECT_ACTION": "the sneaker skids through a panoramic mini-pretzel tunnel while the snack pack pops toward the lens.",
        "PRODUCT_OR_PROP": "generic navy-and-white sports snack pack with no logo.",
        "LOCATION": "warm studio floor with dense mini pretzels and caramel shadows.",
        "BACKGROUND_ELEMENTS": "pretzels filling every edge, dark warm vignette, top labels Creative / Sport / Crunch, bottom pack strip, blue callout tab, white speed lines.",
        "MAIN_TEXT": "脆着跑!",
        "SECONDARY_TEXT": "轻装补能 咔啦开冲",
        "ACCENT_SYMBOL": "blue tab and angled white motion slash.",
        "WARDROBE_STYLE": "athletic sock and logo-free sneaker, no recognizable brand stripe layout."
      }
    }
  ]
}